Support Services
Framework
Layers of Customer Loyalty
A Comprehensive Customer Satisfaction and Loyalty Program for Support Service Organizations
Vele Galovski
Vele Galovski
Distinguished VP Research and Advisory, Support & Field Services
March 20, 2024

Overview
When developing a customer satisfaction and loyalty program for support service organizations, the most important thing to know is that no one touchpoint tells you all you need to know about how the customer feels about you and how good a job you are doing taking care of the customer. We provide three layers (results, qualitative, quantitative) that provide actionable feedback and input throughout support services operations that results in meaningful improvements in how your organization delivers quality service to its customers.​
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