Customer Success
Industry Story
The Generative AI Landscape: People Matter More Than Ever
Insights from TSIA's 2023 World Envision Conference
Hannah Yoon
Hannah Yoon
Data Journalist, Industry Insights
February 1, 2024

Overview
Amid the rapid adoption of artificial intelligence (AI) technologies, companies are grappling with the growing complexity that these advanced tools introduce to their operations. Patrick McLaughlin, vice president of global technology accounts for Concentrix + Webhelp, asserted a profound claim during his 2023 Envision session: In a siloed world, people matter more than ever. This is especially true now, given the rapid rise of generative AI technology. During his session, McLaughlin argued that despite the solutions offered by generative AI and hyper-automation, the human element remains crucial for ensuring successful business outcomes.
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